Know what your competitors changed. Without checking.
Signal re-reads your competitors’ pricing pages and changelogs every week — and flags hiring signals wherever they turn up. When something actually moves, you get one email: the change, and what it means for you.
Illustrative — a fictional scenario, not real pricing history for either company.
A raise with two weeks’ notice means their mid-market customers are shopping right now.
No longer a differentiator for you — lead with scheduled reports instead.
Three minutes to set up. Then you never touch it.
No dashboards to tend, no alert rules to write, no integrations. You name the companies; Signal does the checking.
Name the companies you watch
Type a domain. Signal finds their pricing page and changelog on its own — no URLs to hunt down, no config file.
It re-reads every page and diffs it
Each page is fetched fresh and compared line by line against the last snapshot. Reformatting is ignored; anything else is recorded with the exact lines that changed.
You get one email with what to do
The diff, then the read on it in plain English. If nothing moved, the email says so in one line. Nothing to log into.
Read any company’s pricing page right now
Paste a domain. Signal finds the pricing page and reads the tiers — the same reader that runs on your watchlist.
Results will show up here.
One entry per change. Nothing else.
The diff we detected, then what it means for you. A full sample — illustrative, not a real customer.
A 20% increase with two weeks’ notice means their existing customers are shopping right now. Worth a targeted outbound push and a side-by-side price page this month.
CSV export is no longer a differentiator for you on its own. Move it out of your feature comparison and lead with scheduled reports instead.
Two of three hires are distribution, not product. They’re building a partner channel — a co-marketing conversation is cheaper before they announce it.
Built for the founder, not the analyst
Free while it’s in beta. Priced with the people using it.
Signal is pre-launch, so there is no price list yet — on purpose. Here is exactly what you get today, and how the paid tier will be priced when it exists.
A flat monthly price for your whole competitive set, plus questions across every past digest. No seats to count, no enterprise sales process, no call.
One person, one product, no roadmap theatre
Signal started as a script Rudra ran on his own competitors every Monday morning. It is still built and maintained by one person, which is the reason it stays this small: every feature has to justify itself to a founder with no time.
It watches the pages your competitors actually change — pricing and changelog — and re-reads them every Monday. When something moves, it records the diff, works out whether it matters, and holds it until then.
Questions, bugs, or a competitor we read badly? Mail nilerudra@gmail.com or use the contact page — it reaches him, not a queue.
Stop checking competitor sites by hand
Watching more than two competitors? Join the waitlist for the paid plan — track your whole competitive set, plus AI chat across every past digest — and lock in early pricing before it opens.